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Weve been building the evidence that the visual design of tobacco products really matters in how consumers see them, and its important for the FDA to consider that. For ECUs study, researchers worked with School of Art and Design alumnus Nunzio Landi to design three IQOS packages linked to the Marlboro brand in a style of packaging already used globally
30"-32" po
It encourages people to try to quit, stay tobacco-free, and use support services
And thats where you land
The rest of the movie is not worth recounting blow by blow
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